{"id":117568,"date":"2024-04-23T12:01:48","date_gmt":"2024-04-23T12:01:48","guid":{"rendered":"https:\/\/lascrucestoday.com\/magic\/2024\/04\/23\/swiftonomics-american-university-to-offer-course-focusing-solely-on-taylor-swifts-economic-impact\/"},"modified":"2024-04-23T12:01:48","modified_gmt":"2024-04-23T12:01:48","slug":"swiftonomics-american-university-to-offer-course-focusing-solely-on-taylor-swifts-economic-impact","status":"publish","type":"post","link":"https:\/\/lascrucestoday.com\/magic\/2024\/04\/23\/swiftonomics-american-university-to-offer-course-focusing-solely-on-taylor-swifts-economic-impact\/","title":{"rendered":"Swiftonomics: American University to offer course focusing solely on Taylor Swift&#8217;s economic impact"},"content":{"rendered":"<div>\n<figure><img decoding=\"async\" src=\"https:\/\/s3.amazonaws.com\/syndication.abcaudio.com\/files\/2024-04-22\/M_TaylorSwiftErasTourcolorbkgrd_052523.jpg\" alt><figcaption>TAS Rights Management<\/figcaption><\/figure>\n<p><span>Just call it &#8220;Swiftonomics.&#8221; While there have been numerous college courses based on<strong> Taylor Swift<\/strong>&#8216;s songwriting or marketing prowess, a new one at American University in Washington, D.C., will focus on how much money she generates for local economies: an <\/span><a href=\"https:\/\/fortune.com\/2023\/06\/07\/taylor-swift-eras-tour-chicago-hotel-booking\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span>estimated<\/span><\/a><span> $5 billion.<\/span><\/p>\n<p><span>The university held a competition\u00a0in which students were invited to design a course; the two who won, <strong>Megan Wysocki<\/strong> and <strong>Mackenzie Shultz<\/strong>, will get to see their idea put <\/span><a href=\"https:\/\/www.american.edu\/cas\/news\/swiftonomics.cfm\" target=\"_blank\" rel=\"noopener noreferrer\"><span>into action this fall<\/span><\/a><span>. According to <\/span><a href=\"https:\/\/www.washingtonian.com\/2024\/04\/22\/taylor-swift-class-will-be-offered-at-american-university\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span>the<\/span><em><span> Washingtonian<\/span><\/em><\/a><span>, the course will analyze Taylor&#8217;s Eras Tour in terms of job creation, tourism and consumer markets, and study her from a business perspective.\u00a0<\/span><\/p>\n<p><span>American University professor and Economics Department chair <strong>Kara Reynolds<\/strong> will teach Swiftonomics. She tells the\u00a0<\/span><em><span>Washingtonian,<\/span><\/em><span> \u201cI think the faculty get very tied up in what their interests are, and it is not necessarily the same interests as their students. When you look at it from the issues that [students] are excited about, they see the connection between what can be \u2018dry-economic theory\u2019 to their own, real experiences.\u201d<\/span><\/p>\n<p><span>Other universities that have offered or will be offering Taylor Swift-based courses include Harvard, University of Florida, UC Berkeley and the University of Tennessee.<\/span><\/p>\n<p>Copyright \u00a9 2024, ABC Audio. All rights reserved.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>TAS Rights Management Just call it &#8220;Swiftonomics.&#8221; While there have been numerous college courses based on Taylor Swift&#8216;s songwriting or marketing prowess, a new one at American University in Washington, D.C., will focus on how much money she generates for local economies: an estimated $5 billion. The university held a<span class=\"more-link\"><a href=\"https:\/\/lascrucestoday.com\/magic\/2024\/04\/23\/swiftonomics-american-university-to-offer-course-focusing-solely-on-taylor-swifts-economic-impact\/\">Read More &rarr;<\/a><\/span><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[425,426,427],"tags":[701,702,227,527,700,490,528,276,703,648],"_links":{"self":[{"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/posts\/117568"}],"collection":[{"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/comments?post=117568"}],"version-history":[{"count":0,"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/posts\/117568\/revisions"}],"wp:attachment":[{"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/media?parent=117568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/categories?post=117568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lascrucestoday.com\/magic\/wp-json\/wp\/v2\/tags?post=117568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}